a different approach to Shopify design

Designed with merchandising in mind. Built for real product-based brands. Focused on clarity, not complexity.

Before I designed websites, I designed clothing – plus I now run the online arm of my mother’s retail brand. So I don’t just think about how your store looks — I think about how it flows, how your products are presented, and how your customers actually shop.

I approach your online store the same way I would a physical space: What’s placed first. What draws attention. What drives the sale.