about Renee
I design stores with a fashion-first perspective.
Before I ever designed websites, I was designing clothing. I spent years understanding how garments are constructed, how collections come together, and how customers actually shop — not just what looks good, but what makes sense. That experience shapes how I approach web design today.
more than just a web designer
Most Shopify stores focus on aesthetics first. I focus on structure. Because in fashion, presentation is everything — but it has to be intentional. The way products are grouped, how collections are introduced, what customers see first… all of it influences how people shop.
I approach your online store the same way I would approach a physical retail space:
- What’s placed at the front
- How customers move through the store
- What draws attention
- What drives decisions
That’s what makes the difference between a store that looks good and one that actually works.
what I do now
Today, I design Shopify stores for fashion and lifestyle brands that want to show up with clarity and intention online. Whether it’s a custom build, a guided launch, or a template, my focus is always the same: to create a store that feels elevated, easy to navigate, and aligned with how your brand actually sells.
I don’t believe in overcomplicating things. You don’t need a heavily customized site to start selling well — you need structure, clarity, and a thoughtful approach to how your products are presented. That’s what I bring into every project.
I’m someone who notices the details — how something feels, how it flows, how it comes together. That’s true in fashion, and it’s true in the work I do now.
If you’re ready to create a store that feels aligned and intentional, I’d love to work together.
Strategic Web Design for Fashion & Lifestyle Brands
© Vision Creative Studio | 2026